ONLEARN COURSE
Ethical Influence: Selling with Integrity & Impact
Transform your sales approach by building genuine trust and delivering authentic value, moving beyond aggressive tactics to create lasting client relationships.
IntermediateEnglish3 sections4 hours598 students
What you’ll be able to do
- Develop an ethical framework for all sales interactions.
- Master advanced active listening and empathetic communication techniques.
- Identify and articulate genuine customer needs and pain points effectively.
- Craft compelling value propositions that resonate authentically.
- Navigate objections and difficult conversations with integrity and skill.
- Build long-term customer relationships based on trust and mutual respect.
- Implement ethical negotiation strategies for win-win outcomes.
- Apply influence principles to enhance sales impact without manipulation.
Inside this course
3 sections · 17 activities · 4 hours total length
01Module 1: The Foundation of Ethical Influence
- Introduction to Ethical Influence in Sales10:00
- The Power of Trust: Your Ultimate Sales Asset12:00
- Understanding Your Ethical Compass: Values in Selling15:00
- Exercise: Self-Assessment of Ethical Sales Practices20:00
- The Psychology of Influence: Ethical Applications15:00
02Module 2: Needs Discovery and Value Creation with Integrity
- Mastering Empathetic Listening: Beyond Active Listening15:00
- Uncovering True Needs: The Art of Insightful Questioning18:00
- Crafting Authentic Value Propositions17:00
- Case Study: Ethical Needs Discovery in Action20:00
- Exercise: Developing a Value-Driven Discovery Call Script20:00
- Quiz: Ethical Needs Discovery & Value Creation5:00
03Module 3: Ethical Persuasion and Long-Term Relationship Building
- Navigating Objections with Grace and Integrity15:00
- Ethical Negotiation: Creating Win-Win Outcomes18:00
- Closing with Confidence and Conscience12:00
- Building Lasting Loyalty: Post-Sale Ethical Practices15:00
- Exercise: Role-Playing Ethical Objection Handling20:00
- Final Quiz: Ethical Influence Mastery8:00
About this course
Master the art of ethical influence and elevate your sales game. This course equips you with powerful, integrity-driven strategies to build trust, create genuine connections, and close deals with lasting impact.
Who this is for
- Sales professionals looking to enhance their persuasive skills ethically.
- Entrepreneurs and business owners seeking to build trust with clients.
- Account managers and customer success teams focused on long-term relationships.
- Any individual who wants to influence others more effectively and authentically.
- Professionals seeking to differentiate themselves through integrity-driven sales.
Before you begin
- Basic understanding of sales principles and practices.
- Openness to self-reflection and adopting new perspectives.
- Internet access and a computer/mobile device to access course materials.
- A desire to improve sales skills while upholding strong ethical standards.
LEARNING EXPERIENCES
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A few useful details
How will I learn?
Work through the course sections and activities in your Onlearn course player, at your own pace. Your progress is saved to your account.
Is this a subscription?
No. Each course is purchased separately with one payment.